From humble beginnings, we have come a long way from one tiny store in the middle of Penang to over 200 outlets across the nation. You may know us by one of the nine names under our belt: Switch, Switch+, Urban Republic, Samsung, Huawei, Honor, Mi Concept, Erafone and Techero.
Mission:
Do Good: For customers and community.
Be Good: At what you do and to each other.
Make Good: On your promises.
Vision:
Be the leading technology reseller in asia.